Quote:
Originally Posted by kernow
You're more out of touch than I thought Anthony! Doesn't Christchurch ring any bells ?
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To Anthony and all who are unaware of the Christchurch campaign. This was a local campaign by the branch which I believe saw them increase their membership from about 100 to 250. They dropped leaflets with a message tying the EU to various local problems and included a freepost envelope. They posted another letter to anyone who replied asking them if they would like to join and inviting them to make a donation.
The initial reponse rate varied between 10% and 16% and they now have a database of 5000 people who generally support us. Apparently many people would not join on account of already being members of other parties, but in many cases sent a donation. The campaign paid for itself.
This campaign was highlighted at the party conference. The campaign has been adopted by Lewes and will start there shortly. I'm hoping that we will be doing something similar here in Runnymede.